What term describes growth multipliers over time in a hotel's ramp-up phases?

The term that describes growth multipliers over time in a hotel's ramp-up phases is "Ramp-up factors." In the context of hotel operations, the ramp-up phase refers to the period following the opening of a hotel when it gradually increases its occupancy and revenue levels as it becomes established in the market. Ramp-up factors denote specific metrics or percentages that illustrate how a hotel's performance is expected to grow over time as brand awareness builds, operational efficiencies are realized, and customer loyalty develops.

Understanding ramp-up factors is crucial for stakeholders involved in hotel investment and management, as these multipliers help project future financial performance and assess the viability of a hotel project. They provide insights into the timeline for when the hotel will reach its projected occupancy and revenue targets, thereby assisting in the making of informed investment decisions and operational strategies.